Search Engine Optimization for BusinessesSearch engines work according to a number of known principles which can be summed up in one simple mandate: Be visible, valuable, and verifiable. Ok, maybe that's three. But it is simpler than it used to be. Epps Interactive offers a one-stop shop for showing up better in search results pages. The program has a set cost and a set number of items that will be done on your behalf each month. It works by getting you up to speed in a number of areas: - Use of the best keywords for your content and customers
- Use of best practices in website content and architecture where possible
- Development of quality links to your site
These three actions are applied in three areas: competition, best practices, and business data-based in-links. Fighting the Competition First, your competitors may be winning on particular keywords. Where and for what reasons they are winning can be measured with the proper tools. We have and use those tools. We can identify (with your input and our common sense) who your competitors are. Then we identify the keywords they are winning on and why. Then we adjust your content, site architecture where possible, and in-bound links to close the gap. Best Practices on Your Website Best practices are things that the people who win the most do most often. In this case, the best practices are made up of a list of specific items that impact your search engine placement. Best practices include recommended changes to your coding, keywords in your page titles and content, and recommended actions to make your site visible to search engines. Gaining Valuable Links Search engines value your site based, in part, on how many other sites are linking to you. We develop links to your site from nationwide and local directories including: - Yelp
- Yahoo
- Insider Pages
- Just Click Local
- Angieslist
- Foursquare
- Brownbook
- Yellowbot
- Manta
- Show Me Local
- Kudzu
- City Search
- Mojo Pages
- EZLocal
- And hundreds more...
Pricing Our program is limited to companies we can help the most. Please contact us for our rates. Terms We recommend one year of the program as a minimum for implementing and seeing results. You can cancel at any time and pay for the month in which you cancel. Otherwise, all sales are final and will be invoiced at the end of the month. |